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3 min read

6 ways to combat social phishing attacks

Phishing is the number one method of attack delivery for everything from ransomware to credential theft. We are very aware of it coming by email, but other types of phishing have been growing rapidly. Now you have to worry about Social Phishing Attacks too.

In recent years, phishing over social media has skyrocketed by 500%. There has also been a 100% increase in fraudulent social media accounts.

Phishing over social media is often successful because the victims tend to let their guard down when on social platforms like Facebook, Instagram, Twitter, and LinkedIn. They’re socialising and not looking for phishing scams.

However, phishing scammers are out there looking for you and will reach out via friend requests and direct messages or even by hijacking contact’s accounts. Learn several ways you can secure your social media use to avoid these types of covert attacks.


Phishing scammers love public profiles on social media because not only can they gather intel on you to strike up a conversation, but they can also clone your profile and put up a fake page for phishing your connections.

Criminals do this in order to try to connect with those on your friends or connections list to send social phishing links that those targets will be more likely to click because they believe it’s from someone they know.

You can limit your risk by going into your profile and making it private to your connections only. This means that only someone that you’ve connected with can see your posts and images, not the general public.

For sites like LinkedIn where many people network for business, you might still want to keep your profile public, but you can follow the other tips below to reduce your risk.


You can keep social phishing scammers from trying to use your social media profile to get to your connections by hiding your friends or connections list. Platforms like LinkedIn and Facebook both give you this privacy option.

Just be aware that this does not keep scammers from seeing you as a friend or connection on someone else’s profile unless they too have hidden their friends' list.


Links are the preferred way to deliver phishing attacks, especially over social media. Links in social posts are often shortened, making it difficult for someone to know where they are being directed until they get there. This makes it even more dangerous to click links you see on a social media platform.

A scammer might chat you up on LinkedIn to inquire about your business offerings and give you a link that they say is to their website. Unless you know the source to be legitimate, do not click links sent via direct message or social media posts. They could be leading to a phishing site that does a drive-by download of malware onto your device. Google their business instead and do some due diligence before visiting their site.

Even if one of your connections shares a link, be sure to research where it is coming from. People often share posts in their own feeds because they like a meme or picture on the post, but they never take the time to check whether the source can be trusted.


While it may be fun to know what Marvel superhero or Disney princess you are, stay away from quizzes on social media. They’re often designed as a ploy to gather data on you. Data that could be used for targeted phishing attacks or identity theft.

The Cambridge Analytica scandal from just a few years back revealed that the company was using surveys and quizzes to collect information on users of Facebook without their consent.

While this case was high-profile, they’re by no means the only ones that play fast and loose with user data and take advantage of social media to gather as much as they can.

It’s best to avoid any types of surveys or quizzes on any social media platform because once your personal data is out there, there is no getting it back.


Many companies advertise on social media legitimately, but unfortunately, many scammers use the platforms as well for credit card fraud and identity theft.

If you see something that catches your eye in a Facebook or Instagram ad, go to the advertiser’s website directly to check it out, do not click through the social ad.


It can be exciting to get a connection request on a social media platform. It could mean a new business connection or connecting with someone from your past. But this is another way that phishing scammers will look to take advantage of you. They’ll try to connect with you as a first step before reaching out via DM.

Do not connect with friend requests without first checking out the person on the site and online using a search engine. If you see that their timeline only has pictures of themselves and no posts, that’s a big red flag that you should decline the request.


Did you know that your device can help protect you from some of these threats?

Most devices have safeguards that can be turned on to protect you like DNS filtering, managed antivirus, email filtering, and more. This can help protect you if you happen to click on a phishing link by blocking you from reaching the harmful destination or from downloading a malicious file.

Find out how we can help protect you from social phishing attacks by contacting us today!

Article used with permission from The Technology Press.

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